METHODOLOGICAL PROPOSAL OF SALES PROCESSES OF CRAFT SERVICES FOR A MICROENTERPRISE

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Keywords :

Marketing strategy, Market implementation, Microenterprise, Systemic vision, Acquisition of decision making

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Abstract

This project is aimed at a methodological proposal of the sales processes of craft services of a microenterprise in the city of Babahoyo is based on the need to improve the disposition of quality in the use of handicrafts, with the purpose that has to carry out this project in which it is defined at the same time, it is inspected, studied and analyzed those aspects that are thought to be of great importance to develop and increase the quality of artisan objectives, making known the increase and progress together other aspects to allow sales of services and open other craft markets. Whereby this present has the purpose of structuring to organize a business technique that allows to satisfy the needs of the community by making known the artisanal products that are developed in the analysis of trade and the study of the market in our country.

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Published

2019-12-27
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237

How to Cite

METHODOLOGICAL PROPOSAL OF SALES PROCESSES OF CRAFT SERVICES FOR A MICROENTERPRISE. (2019). Journal of Science and Research: Revista Ciencia E Investigación, 4(CIEIS2019), 11-21. https://revistas.utb.edu.ec/index.php/sr/article/view/800