Gestión del talento humano en las cooperativas de ahorro y crédito, para mejorar la atención a los socios

Abstract

The research work presented, has been developed as a scientific process and refers to the design of a customer service training program for the credit union “April 13”, which is a cooperative of the Ventanas city, Los Ríos Province and the same is proposed, to solve a problem that has been detected in the unit under study, which is the lack of Human Talent Training. In the surveys conducted to the staff of the cooperative to know their opinion, most of them state that the training activities are carried out at the specific request of some departments and that there are areas with needs that have not been met, sufficient reasons to design the training program that arises; It is aimed at the management and administrative staff of the entity; and, it is intended, when applicable, that the staff act with new knowledge and new attitudes towards work, which means a better performance which will help to improve customer service, which according to their opinion is not quality. The results collected from the proposal in this article will serve for executives of the cooperative to execute it in an immediate period, thus ensuring the improvement of labor rights according to new profiles and effectiveness in the performance of work activities.